The Spyglass blog
Plain-language guides on websites, business systems, and the technology decisions small businesses actually face. No jargon, no filler.
October 6, 2026 · 9 min read
Most websites never crash and never throw an error. They just quietly turn visitors away, one at a time. These are the five problems we find most often in website reviews — and what to do about each one.
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September 28, 2026 · 8 min read
Two providers can quote wildly different prices for what sounds like the same website. Here is what actually drives the cost, what a sensible budget looks like for a Canadian small business, and which quotes to walk away from.
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September 18, 2026 · 8 min read
Spreadsheets are a fine tool — right up until they become the load-bearing wall of your business. Here is how to recognize when yours is costing you more than a purpose-built system would, and how to make the switch without a risky rewrite.
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September 8, 2026 · 7 min read
AI assistants can genuinely reduce missed leads and repetitive questions — or become an expensive toy that confuses your customers. A practical, sceptical look at where they pay off for small businesses, and where they fail.
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